The Yellow Box Beckons
HOMA SDN BHD
Stand No: 4J472
While ARCHIDEX 2022 features a kaleidoscope of products and solutions, you can still spot the striking Yellow Box by Homa.
Think of Yellow Box as a mobile showroom with a display of over 800 home interior and remodeling products, such as floor and wall tiles, ventilation blocks, and decorative goods – all fitted in a compact 20 feet used shipping container.
“It is exciting to be back again at ARCHIDEX. Apart from meeting new customers, we get to meet old acquaintances too. The energy is great. And visitors get to experience our products and provide feedback to us directly,” says Homa CEO and founder Pennie Lim.
The setup of Yellow Boxes reinforces the company’s move into sustainability while providing a whole new experience for customers, being the first unmanned home interior product mobile showroom in Malaysia. In addition, it’s the first self-shopping showroom for home interior products, providing shoppers with a seamless shopping experience from offline to online.
Anytime visitors need help with a purchase or have a question, they only need to use their phones to scan one of the readily QR codes placed around the Yellow Box to access customer support.
HOMA was founded to help make the world greener and provides customers with lower prices for home renovation items by repurposing overstock construction items.
The Malaysia Book of Records has since recognised Yellow Box by HOMA for being the smallest self-service floor and wall covering showroom, with over 800 SKUs, powered by QR technology in a 20-footer shipping container.