Discover the Top Industry Titans shaping the future of design
Milwaukee, an unmissable red booth, constantly a bevy of activity found high-quality attendees with genuine interest in their products. Most of the interest stemmed from dealers seeking its durable metal and pipe cutters as well as carpentry equipment. Their presence is also to spur interest and awareness of their brand and build trust and strong connections with the market.
Bluescope, painted and coated steel producer, finds ARCHIDEX very fruitful, providing a platform to reach out to new markets and customers. This year, the company met with JKR and government architects, who expressed their interest in its premium quality steel product. As a market leader in the industry, Bluescope uses the expo as a platform to engage with architects and engineers to provide knowledge and awareness of the role of its materials in shaping the dexterity and aesthetics of design.
Powin Steel Industries, offering metal roofing solutions ranging from GI-Purlin, Batten to Truss, boasts superior insulation technologies that are fire-resistant, reduces the impact of sound and prevents heat ingress, a choice product for energy efficient buildings. With interest largely from the developer market, Powin Steel finds ARCHIDEX is the ideal place to meet the right potential customers for its products.
Building awareness of brands and product capabilities, the Malaysian Timber Council (MTC) noted that their members had the opportunity to be exposed to a broad spectrum of visitors, some who used the opportunity to connect with potential clients who were keen to source timber products for their projects. Largely attracting Architects, Interior Designers, and Trade Specifiers, MTC’s Timber Pavilion featuring its member’s timber-related products aimed to create awareness of this natural material and to connect the producers with the export market.