Driving Strategic Growth Through Business Matching at ARCHIDEX

In an increasingly interconnected world, the ability to forge strategic alliances has become a critical advantage for companies aiming to scale, diversify, and expand internationally. At ARCHIDEX 2025, this opportunity is realised through the AREC Business Matching programme, facilitated by MATRADE. Designed to foster purposeful engagements between buyers and sellers, the programme empowers businesses to efficiently explore cross-border collaborations and unlock new markets, without leaving the exhibition grounds.

By curating relevant, high-potential matches between local suppliers and international buyers, the AREC programme significantly reduces the time, resources, and risks typically associated with business development. It also plays a key role in accelerating economic growth by enabling Malaysian companies to integrate into regional value chains while attracting foreign investment and strategic partnerships into the country.

“MATRADE has already filtered the companies, so there’s no need for us to research the company because we already know it is good,” said Khow Weng Kooi, Director of Mayer Land Group, who is actively seeking collaborators for a project in Bali. “This saves us time and energy and makes the communication more productive and focused.”

Echoing this sentiment, Fithor Muhammad, President Director of Harmonyland Group, noted, “The hardest part of looking for a business partner is credibility. But since this is facilitated by MATRADE, we know the businesses are credible. It gives us a level of assurance and mitigates partnership risks.”

Nisa I’istiqomah Nida Sari from PT Garap Digital Nusantara emphasised the unique opportunity to connect with previously inaccessible prospects. “We get to build valuable connections in just one day. It opens up communication channels that lead to long-term cooperation, not just with Malaysian businesses, but also with companies across ASEAN,” she said.

For domestic companies looking to internationalise and for foreign players seeking Malaysian partners, the value proposition is clear. “This is an efficient and strategic way for us to identify potential partners in the real estate space,” said Douglas Chua, Marketing Manager of Taishi-Tech Industries Sdn Bhd. “It saves us the need to conduct time-consuming, on-the-ground partner searches.”

The AREC Business Matching programme is actively shaping a more agile, opportunity-ready business ecosystem. By enabling targeted matchmaking between credible, investment-ready companies, the programme is not only enhancing deal flow but also catalysing economic growth through productive domestic and international partnerships.